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Technology Alert: A Must-Have App for Your Next Wine Purchase

Technology Alert: A Must-Have App for Your Next Wine Purchase

When Wine and Technology Mix…
Technology has become a part of our daily lives in ways that we could have never expected, from being able to keep up with friends and family several times a day on social media to being able to get the answer to any question with one click on Google. The sheer amount of information available to us is staggering. With every hobby, interest, and need out there, there really is truth to the saying “there’s an app for that!” Such is the case with a handy app that helps average Joes like you and me, become wine aficionados— it’s called Vivino. Have you downloaded it yet? Over 19 million people have, and it’s its functionality is pretty impressive.
Not only has technology become more a part of our lives, wine has become increasingly popular over the last 20 years. The U.S. is now the largest wine consuming nation in the world, at over 329 million cases of wine sold in 2013 (and increasing each year since), according to Wine Spectator. Now thanks to the Vivino app, you now have instant access to the largest wine community and wine library in the world, where you can also see wine ratings, reviews, average price, tasting notes, and food pairing suggestions. So, how does it work? Vivino’s algorithms allow you to take a picture of any bottle of wine and instantly have access to pertinent information about that wine! The next time you are in the grocery store, you can whip out your phone, snap a picture of a bottle, and suddenly become an expert on that wine.
Of course, it’s great to be able to see what countless others have said about particular wines, but with this app, you can also keep track of your own scanned wines and ratings. With the holidays approaching, wine makes a great host or hostess gift. Fall dinner party menus can be complete with a nice wine pairing. Now you can make an informed purchase and give a bottle that you know will be well-received. Wine buying no longer has to be intimidating, because with Vivino, you have all the information you could need right in the palm of your hand. Cheers to that!

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